Why is Belu like a cauliflower?

April 22, 2022

By Luke Tullo Inspired by Earth Day 2022, I’m choosing to think about how my diet affects the climate crisis. Changing what and how you eat isn’t the only personal choice you might make to try to reduce your emissions but actions like eating a plant-based diet often feature in suggestions of the most impactful things you can do. My dietary aspirations, in the order in which they captured my imagination: Waste less This has always chimed with me. I like efficiency and I hate waste. Producing food uses up resources and causes emissions so if you don’t eat them and they go in the bin, then all the emissions and all the effort to produce them have gone to waste. The app Too Good To Go is a fun way to reduce waste. Restaurants, cafes and shops with excess stock as they close can list mystery bags of food at reduced prices which you buy and collect. You give a home to food which might otherwise have gone to waste and you get a delicious bargain, with a hint of mystery! Eat less meat I’d led an omnivorous life until May 2014 when my then work canteen gently leaned into National Vegetarian Week. I think it was just one extra vegetarian option at lunch and some informational flyers but it started the thought process that led me to believe that less meat was good (for the environment and for animal welfare) with no meat therefore being even better. For someone that tries to able to dispassionately assess the pros and cons of a scenario, my not jumping on the vegetarian/vegan bandwagon sooner is a slight point of shame. A close friend of mine at university was vegetarian (now vegan) and I don’t know if I never bothered to ask or if I wasn’t ready to listen. I find comfort in a favourite cliched saying of mine: The best time to plant a tree was 20 years ago. The second best time is now. Buy in season My latest food interest when shopping for myself is to try to buy vegetables which have been grown in the UK. Food miles are in general a smaller proportion of the emissions caused by our diets than how much meat we eat and how much we waste. However, my favourite good deeds are those which cause me little inconvenience and so, if picking up one vegetable rather than an adjacent one in a shop might have some positive impact on the world, and has almost no impact on me, then why not? You can replace Spanish kale with British spring greens, Kenyan green beans with British Brussels sprouts, Moroccan broccoli with British cauliflower. While a long way from harvesting from your own allotment, I also feel that there is something wholesome about a slightly closer connection to your land and climate cultivated by choosing seasonal produce. So, why is Belu like a cauliflower?

Non-imported – choosing Belu is a choice for UK water (either filtered or mineral) and the cauliflower is a choice for UK veg
Health benefits – water hydrates, cauliflower nourishes
Good on the outside as well as the inside – Belu’s 330ml and 750ml bottles are lightweight glass for reduced environmental impact and we give our net profits to WaterAid. Green cauliflower leaves don’t need to be discarded, roast alongside the main event or slice and stir fry.