WHO ARE The Pig?
When longtime Belu supporter and Mineral Water customer, The Pig, found that bottled mineral water sales were declining and more people were asking for tap water, Belu Filter in Action was the perfect solution for chilled still and sparkling water in a sustainable way.
They also wanted to reduce waste further and ideally save fridge space too, so The PIG joined the Belu Collective. They adopted our Positive Profits model, reinvesting 50% of sales back into Belu’s social enterprise business purpose and saving carbon emissions with the switch.
